DDOB

DDOB is one of Poland’s longest-running influencer marketing agencies, connecting brands, creators, and audiences through impactful social media campaigns. The task was to refresh the brand and strengthen its market perception while preserving key elements of its original identity. The scope included rebranding, a new visual identity, key visual creation, website UX/UI design, and Webflow implementation. The new identity was built around a balance between recognizability and a more modern, premium direction. We redesigned the logotype with a new typeface while keeping the underline element as a familiar brand asset. The refreshed visual language introduced stronger, more saturated colors and a more dynamic digital presence. The result was a modernized brand image, a refreshed website experience, and a stronger visual identity that helped reinforce DDOB’s position as one of the leading influencer marketing agencies in Poland.